Our AI Policy
Our promise: 100% AI-free and authentic human imagery
Motherhood is a journey filled with genuine, raw emotions, bodily changes, and something so much greater than life itself. At Days by Dahlia, we want to show motherhood exactly as beautiful, diverse, and honest as it truly is.
That is why we have made a conscious and principled choice: we do not, and will not, use artificial intelligence (AI) to create our models or human imagery.
At the core of our online store and brand are courage, authenticity, and opposition to traditional, narrow beauty standards. We live in an era where digitally perfected and entirely computer-generated human figures create increasingly unattainable standards. We are deeply concerned about the direction we are heading. We want to act as a counterforce to this phenomenon. Motherhood, womanhood, and the human body do not need any more unrealistic smoothing. What we need instead is authenticity.
Our commitment is based on these core values:
We respect authenticity and diversity: Every piece of skin, scar, smile, and baby bump seen on our website and social media belongs to a real person. We oppose narrow imagery of women and want every mother to be able to recognize themselves in our images.
We stand in support of entrepreneurs and creative work: In this age, where digital tools often replace the human touch, we want to do things differently. It is a matter of the heart for us to employ and support independent entrepreneurs and creative makers. We invest in real professionals and partners, from our wonderful graphic designers and print designers to photographers, models, and every single person involved in our photoshoot productions. Behind every one of our products and images is a real person who pours their passion and expertise into our shared vision.
We believe in humanity and connections: Motherhood and parenthood are experiences that cannot be replaced by codes or pixels. It is a matter of honor for us to cherish the authenticity and connection that arises only through genuine humanity and community. And we need more of this warmth in the world.
Natural cosmetics with respect for the Earth and its resources
As a natural cosmetics brand, it is important to us to cherish nature and act as ethically and ecologically as possible. This mindset also extends to our digital choices.
Behind AI technology and massive image generators lies a huge, often invisible, environmental burden. Data centers consume an exceptional amount of electricity and clean water for cooling. At Days by Dahlia, we are aware of this. By using AI sparingly and relying on authentic, human-made creative work, we also save our planet’s resources.
For us, responsibility is not just about what you put on your skin; it is also about the digital footprint we leave for future generations.
How we use AI – a tool, not a substitute
At Days by Dahlia, we want to be completely open and transparent in our operations. We are not entirely opposed to technology, but we do use AI as an aid in certain background processes. We may utilize it, for example, in the brainstorming phase of texts, technical optimization, or for streamlining routine tasks.
However, our rule for using AI is absolute: it serves only as an assistant to support humans, never as a substitute for human effort, creativity, or authenticity. The final decision-making, creative vision, heart, and emotion are always in human hands. AI can help us organize things, but the soul and story of Days by Dahlia are born from genuine humanity and collaboration. And we want to involve you in this collaboration as well.
When you shop in our online store or scroll through our social media, you can trust that the people and world you see are real and that your choices support the work and livelihood of real people.
Thank you for joining us in creating a more authentic and compassionate image.
